# How to Activate WhatsApp Notifications in Services
> Set up WhatsApp booking notifications for higher engagement with your customers.
**Category:** Notifications
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Ultra Plan Required<br>
WhatsApp Notifications are available exclusively on the Ultra plan and purchase Credits.
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Cowlendar’s **WhatsApp Notifications** feature allows you to automatically send booking updates directly to your customers via WhatsApp. This includes booking confirmations, reschedules, cancellations, and reminders.
By using **Cowlendar WhatsApp notifications**, you can dramatically improve customer communication, reduce no-shows, and deliver real-time Shopify booking notifications on one of the world’s most popular messaging platforms.
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WhatsApp name, profile picture or phone number are not customizable and will always remain the same for all merchants using Cowlendar.
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### What Are WhatsApp Notifications in Cowlendar?
WhatsApp Notifications let you send automated messages to customers when:
A booking is confirmed
A booking is rescheduled
A booking is canceled
A reminder is triggered before the appointment
These messages are sent directly to your customer’s WhatsApp number, helping ensure important booking information is seen quickly.
This feature is especially powerful for stores that rely on time-based services and want faster engagement than email alone.
### How to Enable WhatsApp Notifications for a Service
WhatsApp notifications are configured **per service**, giving you full control over which services use WhatsApp and how messages are sent.
Follow these steps to enable WhatsApp in Cowlendar:
#### Step-by-Step: Enable WhatsApp Notifications
From your Shopify admin, go to **Apps**.
Open **Cowlendar**.
Navigate to **My Services**.
Find the service you want to configure and click **Edit**.
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Go to the **Advanced** tab.
Scroll down to the **Notifications** section.
Toggle ON WhatsApp for any of the following events:
Booking confirmation
Reschedule notification
Cancellation notification
Booking reminders
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Once enabled, this service will start sending WhatsApp messages for the selected events.
You can repeat this process for each service individually.
### Important: Phone Number Is Required
After enabling WhatsApp notifications, you must make sure your service is collecting a phone number from customers.
To do this:
Stay inside your service editor.
Go to **Advanced**.
Scroll to **Custom questions**.
Locate **What contact information to ask?**
Select either: **Phone** or **Email & Phone**
WhatsApp (and SMS) notifications require a phone number. If this is not enabled, messages will not be delivered.
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### Customizing WhatsApp Message Content
Cowlendar allows you to customize the content of your WhatsApp messages per service.
For each service, you can edit the message templates for:
Booking confirmations
Reschedules
Cancellations
Reminders
This lets you personalize communication based on your business style or service type, such as:
Adding your brand tone
Including preparation instructions
Sharing location details
Adding custom closing messages
This flexibility makes **WhatsApp booking confirmations** feel more personal and relevant to your customers.
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### WhatsApp Message Costs and Credits
Each WhatsApp message sent through Cowlendar has a cost.
To manage this:
1. Go to **Settings** inside Cowlendar.
2. Open **WhatsApp Notifications**.
3. Review the pricing table.
4. Purchase credits as needed.
We recommend monitoring your usage regularly, especially if you enable WhatsApp reminders or use it across multiple services.
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### Best Practices for Shopify WhatsApp Booking Notifications
To get the most out of Cowlendar WhatsApp notifications:
Enable WhatsApp only for high-impact services if you want to control costs.
Customize messages to include clear appointment details.
Use reminders to reduce no-shows.
Always collect phone numbers when WhatsApp is active.
Review credit usage periodically in Settings.
### Final Thoughts
WhatsApp Notifications bring real-time communication directly into your booking flow, helping you deliver a smoother customer experience while reducing missed appointments.
With **Cowlendar WhatsApp notifications**, you can:
Send instant WhatsApp booking confirmations
Keep customers informed about changes
Improve attendance with automated reminders
Enhance your Shopify booking notifications strategy
If you’re on the Ultra plan, this feature is a powerful way to elevate your service operations and customer engagement.